As our name indicates, The Pokémon Company is a unique company that was launched by the original authors of Pokémon in 1998 specifically to grow the Pokémon content into an eternally enduring brand. Through our various activities – content and product development, marketing and more – we pour our full resources into bringing out the individual traits of the more than 800 Pokémon, and making the charms of this full complement of characters known as widely as possible. As Pokémon approaches its 25th anniversary, today it has grown into a brand that transcends national and cultural borders and connects all generations. The Pokémon Group currently encompasses two companies in Japan and four overseas, with a total of about 1,000 employees producing Pokémon for their respective markets.
